urdajac's profile

Recent Comments

On: Hey Lucy, I actually just
"Hey Lucy, I actually just completed my Master's in Industrial Design and did my thesis work on the very subject you are writing about. My thesis is titled Empowering Women: A Guide for the Design of..."

On: Just saw your post about
"Just saw your post about Irwin having tools that work for you. Wanted to let you know that one of their lead industrial designers is a woman! She actually helped me on my thesis and has worked in the ..."

On: Thanks for your response
"Hey Maggie, Thanks for your feedback and advice. I understand your concern regarding power tools and the female market. For my thesis, I am building a case for tools that accommodate women better and..."

On: Check out My Thesis... May be of Interest to Some
"I have finished my thesis and successfully defended it, but am open to having a further discussion about the area of home improvement/tools and women. There is always more to learn and more to design!..."

Recent Posts

Empower Drill featured in Metropolis Magazine
"Hi Everyone, I wanted to let you know that my thesis product, the Empower Drill, has been featured in the February 2008 issue of Metropolis Magazine (page 102). I had written on this blog in 2007 when I was doing research for my written thesis and during the developmental design phase. Thanks for your feedback and interest! Jacqueline ..."

Industrial Design thesis on Designing Tools to better Accommodate Women's Needs
"Hi Everyone, I just wanted to let all the Janes out there know that there is research being done to better design tools for women. I actually did my masters thesis on it! If you would like to view my thesis and my final solution, it is available at http://graduate.auburn.edu/auetd/ Search by Author and type my name, Jacqueline Urda. A photogr..."

"Empower" Drill Design
"Hi There! I am hoping to get some feedback for the BeJane community. I am doing my graduate thesis on tools for women and am developing a set of guidelines for designer to better design tools to accommodate women. I have attached a quick rendering of my design and the logo that I developed for a hypothetical sub-brand of Black & Decker called "Emp..."

Differences in the ways women and men think about home improvement
"I love that this section is part of the BeJane forums! I'm am researching the home improvement market and women for my master's thesis. I will be writing a set of guidelines for designers to design home improvement tools and products for women. Women and men definitely think about home improvement differently according to my research. Selling the e..."